OUGD502: Only Studio

Only is an award winning strategy and design consultancy organisation. They focus on Strategy design, Brand design, Digital design. It was set up two and a half years ago with a large client base such as Lost Village music festival since the beginning and work with sony music. Range of sectors, lots of non-profit valuable things and luxury stuff helps pay the pills.

Some of their clients:

Goldsmith University
Primarily art, needed to strike the balance of international and master students. Needed a new rebrand and new colours. 


University of Suffolk
Solution references core proposition of change. Change being the only constant and preparing students for an ever changing world. Neatly tied a reference into their place, the yellow is taken from their flag. Modern take on that. Clean, minimal, easy to apply on different assets. Keeps it on a neat format. 

Lost Village
Music festival focuses on the experience side. Wanted something the audience could take on and own themselves. Space that's lost in time. References their old language and it's adopted by the people that attend. Based on a bespoke hand drawn typeface. Represents ancient languages. Is another brand people come into contact with it on instagram. A lot of what they do uses 15 second videos and social media aspects to promote Lost Village. 

Sony
Bring me the horizon - sony open to ideas. Can look editorial and drawn from print or a graphic design background. Take it a step further with how does it move. How does it feel.

Helberts
His first brand where he moved out of Louis Vuitton. Sells in Mr.Porter and Barneys. No limitations to how it looked.

This talk was beneficial because they spoke about the common misconceptions of interface design and that there are actually endless possibilities with ideas within these types of briefs. They work with a lot of non-profit organisations and luxury brands because it's something they're interested in and helps support them financially. They did a Q&A at the end where they answered questions from students and offered pieces of advice for the current OUGD504 brief. They were very confident during their presentation because of their opinions and showed a lot of examples of their clients and work which is something to be considered in future presentations for PPP.